Meet Our
Team

Meet the Northwoods Partners team. We are a group of passionate and values-driven business owners who are operators at heart. Collectively, we have over 100 years of operating experience and a proven track record of moving businesses forward.

Jeffrey Berstein

CEOJeffrey served as president and CEO of ImageFIRST Healthcare Laundry Specialists for more than twenty years...

Jim Malandra

CFOJim joined the NWP team in December 2022 and has over 30 years of experience in the finance and accounting field with over 25 of those years in a management role...

Jordan Berstein

CIOJordan joined the NWP team in 2022 and has more than seven years of experience in the financial services industry....

Terry Smith

Operating PartnerTerry has over eighteen years of experience with business acquisition, assimilation, and directing operational improvement...

Joe Geraghty

Operating PartnerJoe has a passion for helping teams drive results and has spent the last thirty years doing this with ImageFIRST...

Bill Gay

Operating PartnerBill has more than twenty years of direct experience with business growth and acquisition.

OUR CORE VALUES

We believe in conducting business with honesty and transparency, while constantly pushing the boundaries of conventional thinking.

RESPECT

Upholding an environment of mutual respect, honoring the dignity of all people, and seeking to understand and consider all viewpoints

INTEGRITY

We view integrity as the cornerstone of our business, illuminating our path towards honest, transparent, and ethical practices.

TRUST

We uphold the highest standards of ethics in all our dealings, resulting in superior outcomes and lasting relationships.

PASSION

Bringing energy, excitement, and enthusiasm to our work each day, driven by a conviction for what we do.

ALIGNMENT

Coming into alignment with team members, customers, and partners on important matters through conversation, mutual understanding, and trust.

We are actively seeking partners and acquisition opportunities in industrial real estate and operating businesses. If you have an opportunity that would be a good fit we would love to hear from you.

Pearle Vision

Pearle Vision is a leading regional eyecare provider operating eight (8) Pearle Vision franchise locations in the rural NJ/NY market. Pearle Vision was ranked the #1 health franchise in North America by Entrepreneur magazine in 2018. The Company provides comprehensive eyecare services (>44% of sales) and prescribes contacts / glasses (<56% of sales). 

In 2021 Northwoods Partners acquired a minority stake in Pearle Vision in partnership with Riviera Capital Partners.

SeedPod Cyber

SeedPod Cyber works with managed service providers (MSPs) to help businesses protect themselves from the potentially catastrophic impacts of cybercrime. SeedPod offers unique insurance programs focused on cyber insurance and Tech E&O. By leveraging insurance, technology, and partnerships with managed service providers, SeedPod ensures clients have everything they need to protect their digital assets, balance sheet, and reputation.

In 2022 Northwoods Partners made a minority investment in SeedPod Cyber.

Island Master Locksmith

Founded in 1991, Island Master Locksmith is a diverse security solutions company with over 3,500 customers throughout the Northeast including bank branches, corporations, commercial, industrial, and institutions. Island Master Locksmith specializes in vault and safety deposit preventative maintenance as well as door repair and servicing. 

In April 2023, Northwoods Partners acquired a majority stake in Island Master Locksmith

H2O

H2O Power Equipment Company is Colorado’s largest full service industrial Pressure Washer, Parts Washer, Waste Oil Heater, and Industrial Wash Bay/Water Recycling company. H2O Power Equipment has been an industry leader for over 25 years and specializes in distributing environmentally friendly products.

In 2022 Northwoods Partners made a minority investment in H2O